It’s hard not to take your website for granted.
A website is like a long-term relationship—at first, you’re excited because it’s shiny and new, but as time wears on you grow comfortable and stop investing time in maintaining the relationship.
Like any good relationship, a good and effective website requires constant nurturing!
If you’re neglecting your website because you’re too busy with offline inquiries from prospects or existing clients, then that is even more of a reason to optimise it. Improving your website’s performance can attract and inform new prospects, educate and solidify your relationship with existing clients, and minimise the time you spend on the phone.
Below is a list of 10 ways to improve your website’s performance to make it an indispensable asset to your business!